This isn't a productivity blog.

​

I know the word "efficiency" sounds like it belongs on a LinkedIn post about morning routines and time-blocking. But that's not what this is. We already have plenty of tools to do more, faster, cheaper. Our calendars are over-optimized. Our notes live in a digital second brain. We have apps to track our habits, our sleep, and the exact number of minutes we spend on a task. The goal is to do more, better, faster, cheaper.

​

And yet. We're more overwhelmed than ever. More lonely than ever. We've optimized ourselves into corners where everything runs smoothly except us. The efficiency I care about is internal. 

​

Science of Efficiency is about understanding how we work on the inside, so we can stop wasting energy fighting ourselves. This is about reducing that internal friction.

​

Because the ultimate inefficiency is working against your own brain.